Okay, I think we can start. Hello, everyone and welcome to our webinar twenty twenty three state of mobile communications compliance survey results presented byShield and Lee Bexpert. I’m David Aronson, product marketing atShield, and I’m fortunate to be joined today by Manuj Prabkar, VP of Customer Success at Lead Expert, as well as my colleague, Rieko Moody, product manager at Shield and former VP of ecomm’s surveillance and governance at JPMorgan Chase. You know, with Manuj calling in today from Singapore, my sitting here in Israel and Rico welcoming the new day in California, I can confidently say, we’ve got some excellent global coverage here, so welcome both of you and thank you for joining. At the half hour mark, we’ll open up Q and A, so shoot over any questions you have in the Q and A feature. Now, I remember fondly as a teenager being on the corded phone lines of friends all day and night, you know, but landlines have become a thing of the past. Also the cords are shockingly all gone. So now everything we do is on our mobile phones and business is no different. Along with our new shiny phones have popped up a new set of opportunities for market manipulation and bad actors in the financial services industry. Meaning even more challenges for regulatory bodies. The SEC Finra, FCA, ASIC, Over the last few years have all come to the table and said in no uncertain terms, all communications must be monitored, no matter the device And we’ve seen what happens when the organization tries to rely on simply banning these new communication channels. What would have once been an earth shattering dollar amount of fines has become commonplace, millions and millions of dollars for unmonitored channels and communications. So after years so on, we wanted to understand how much has actually changed, how are people reacting, what actions are being taken. How is the new avalanche of data being processed and surveilled? That’s why shield and leap experts started this survey of two hundred compliance leaders and financial services Street. Now we’ll send that over to all the attendees of the webinar at the end of the call. So now that we’ve set the stage, let’s dig into the facts. Munuj. What’s the most interesting result that you’ve seen here? Well, David, hello everyone. I mean, there are many many facts. I think the top one stands out for me, is actually to the point that you touched on banning and putting a policy and organizations, you know, lack confidence like seventy three percent of the people that is awaits that they lack confidence in value. This is no surprise, right? So we have seen this, and it’s quite simple. I mean, you know, So changing human, you know, behavior by policy, we have seen is not an easy one. And especially when it comes to social messaging and panning that is even much harder, because today, social messaging part of everybody’s life. So, just like how we communicate each other in their personal life, it’s same in the business. I think majority of the people use you know, social messaging as a way to communicate. Just like for us, how we operate in our customer centric, Similarly, our customers in, you know, they operate as a client centric. So, for example, if an investment adviser has been contacted by client just by using their personal phone, like, you know, WhatsApp or I’m certain of the channels, it’s extremely difficult for that banker to, you know, kind of, you know, kind of decline or reject of that channel. So, probably thinking about compliance at that point in time will be the last thing on the minds. They just want to reply, because it’s a it’s an important client. So, I mean, you know, I think we also demand in the current world faster response. So it’s it’s more convenient, people want to get faster answers. And as soon as you have some contact and social messaging app that you know people are using, this is a natural human way people get on. So I think it’s not very surprising. We have seen this even in the last year. I think, you know, combines officers response about seventy two percent line progress is is absolutely top one, so that concerned. Yeah. Thanks, Manoj. Draco, what did you find interesting in this report? Yeah. Thank you. To me, the one that actually almost half said that they’re not happy with the user adoption It actually tells me that we have a lot of work to do there. Thinking, it takes time, right, to adapt to any changes and, you know, as you get older, like me, like, everything takes time. So, you know, when you go to foreign countries, for example, even just something on the left side versus, like, right side, small things, like, it’s a human nature, no doubt. But I think that we also have to kind of acknowledge that there is no option, though, for us to really hear but to embrace. New policy is in place, and you just have to really out of here. In terms of, like, I think with the survey, kind of nuance between manager versus C suite. I think, like what it actually really shows is that more senior folks, I think, understand that time required for any policy changes, right? I think it’s one thing to implement and hoping that people would really fall. But another thing is that to make sure that people are actually appearing following the new policies. So I think that they are, I want to say a little bit more realistic with the fact. And then I think another thing you really point out here is that it’s possible that maybe people are feeling or concerned about maybe the privacy or data security, you know, it’s possible that employees are not aware that, obviously, the company actually have fully vetted through the process. Of privacy and then data security concern. So, it could be a matter of education, but hopefully, that people would actually kind of get acclimated and start get used to sort of like this new way of doing things, because we also saw the other survey where more than half, like, two years of the time, it’s actually the client, especially I think on the, you know, maybe that manager side that where, like the actual messages are coming in from the clients and not you are the one that is initiating. So, you know, there is really not much of option here for inhibition, obviously, as we kinda talked. Is really not the answer, then I think we just have to kind of look at how to embrace it, how to put policies around sort of like the new way of doing, of running Yeah, I think that’s a great point, Rayko, just referring back to that like two thirds, and this was the survey found two thirds of of initiators’ conversations are actual clients. So, you know, these communication tools are no longer just like convenience, these are dark sales tools. This is how we do business. And I think both, both statistics that you guys pointed to both the seventy three percent lack of confidence that Nush pointed to and and Raco you point to the poor adoption and reliability of some of these tools. It really speaks to are we really — do we feel confident in general about our ability to interact with customers in a way that’s regulated in a way that really brings us the ability to monitor understand what’s going on in these conversations. And the reality is if you don’t know what’s going on in these conversations, then that’s a big issue. I mean, to two point one billion dollar issue, which is kind of again the whole purpose and the support to begin with. And, you know, looking at both of these stats, I think you know we see a lot of trends that, and they’re not always the same across North America and European. You know, compliance people. So I think one of the things that’s really important to us in support is that we got that perspective and tried to understand how different regions are looking at this issue. And that was one of the things that we touched upon. Manuj, what’s your take on the survey results between North American and European fun. Just in terms of like approaches and feelings. Well, I mean, US market obviously is trending fast and this is not surprising for us, and we have seen this trend probably started, like, plus, you know, eighteen months or even even three, four months to an accident. Probably it’s mainly because of US regulators are much more caution fines and guidance, and we have seen how CSC, you know, SEC is acted in the last last year and the previous year. On the other hand, Europe is, you know, I mean, sketching up on on US trend, but the results showing even much faster than what we anticipated, which is really good. Right? But, but on the other side, it is also important to see that how this pans out between the different geographies and countries. It’s like it’s it’s one side, it is the trained of compliance sort of story. But on the other side, you also have to look at how people are using the channels. It’s not just about you know, is one channel or two channels. I think it is also important to see that when it comes to US, As a train VC, I’m messaging WhatsApp, quite permanent. When it comes to Europe, it’s much wider channels. It’s multichannel. It’s not just one, so it’s WhatsApp signal, telecommunication, minus h, So we see pretty much what it costs. I think just to expand on that point, when what I, you know, what I see is the globalization business is driving multichannel, kind of an approach. So it is not just about one channel. So same applies to US and you as well. So when you talk about social messages, you know, it is as much as the business want to adopt it. It is more driven from the clients, their end clients. And end clients are the people, and it is more connected to the culture and and the country what it what it drives. So And that’s probably the reason you see the US is majority is iMessage by default, and we’re seeing the huge trend of our, you know, on using iMessage, wherein in Europe is much channel. So I think that is where we see, you know, the nuances between different countries or different regions. We see, I think one of our report also shows that, you know, the multichannel is increasing quite fast. I mean, it’s not too far up. Like, twenty to twenty six percent to forty five percent is pretty much pretty much there. So I think we the the regulators has to find a way to capture all It’s not just about one or two messages. So I think I think that is that’s the key nuance I see in different geography and regions. And it applies to much wider geographies as well as you go and expand. Yeah, Manuj, I think that goes back to what we just said previously also, you know, it comes down it comes down to culture and it comes down to what people are doing. The reality is customers are communicate how are people communicating? And I start off by talking about like oh, I was on the phone you know, as a teenager on the land with all the cords like, that was then, how are we talking now? So different places in the world, people communicate differently. So whatever they’re going to be talking on gonna be regular is gonna be looking, so I think that’s a great call out Manuj. Raco, can you respond to that? Yeah, so I think that what we kinda also wanna really look at is the, you know, capturing, you know, for the regional nuance that we sort of, like, talked about. But I think what we really wanna also look at is also the monitoring side too, right? So, you know, we kind of like talked about all these regional nuances, we talked about all the different capturing that we need to do. But I think one thing that we need to kind of, like, really look at is, you know, what about, what are we actually really doing for the monitoring? You know, like what type of, like, solutions? Like, does the company actually really have? How do you feel about, you know, how do you feel about that? Like, confidently, And I think it’s really kind of all about addressing some of the, like, different nuances. So, I’ll give you a couple of examples. One, obviously, people talk differently on WhatsApp versus company chats versus emails, you know, emails, I tend to just, like, really, like, write the whole, like, of my life, you know, that’s like the nature of email, because you want to just give all the context to all the background, mini bullet points. I think company chats can be obviously much shorter, but, you know, when I’m at work on Teams, I do give definitely a little bit more background. You’re on the larger stop and, you know, you’re just kind of firing away more stuff. Whereas on WhatsApp, you know, with my friend, smaller screens, smaller bubbles, use a lot of acronyms, you know, L MK like get GSD, you know, like a lot of those things. So, I think we kinda do that. So, that’s everyone else. So, I think that you also kinda wanna look at when you’re just, like, looking at after capturing and monitoring? Are you really also, you know, capturing and catching those nuances in terms of, like, the way that people talk differently? And then I think another example, another one that the new ones that we want to look at is the venue hopping. We talked about all those different channels. Possible that I’m on the phone with David at one point, and then I will, you know, start to send something on the company chats. And then I have some related item on the email. And then I’m actually even on the side, WhatsApp. You know, do you have a way to track and then look at all those, like, say, like, in timeline, because you don’t, you know, you want to do some of the analytic right, like in your tool, and whether if it’s internal or external, that you do want to have a view that where you can sort of, like, analyze the venue hopping. And I think another sort of want It’s not new, but I think with the recent news, emojis, you know, like, definitely you wanna capture. But you also wanna monitor it, right, there was, like, in a lawsuit in Canada that use of emoji thumbs up, it was actually something that was considered as legally binding, you know, as part of the contract, so I think it used to be more like nice to have, let’s capture emoji. But, you know, if it’s actually has the meaning of, you know, the legally binding contract. You do have to monitor it to make sure how were people using those emojis? What did people say? You know, so all those, like, nuances. But I think also the last thing that I really wanted to kind of touch upon is, you know, we talked about all those new channels we talked about all the regional ones. And then it kind of covers. There are a lot of channels and the platforms. The firm can only do so much to really anticipate what those are, but what about any of, like, maybe new channels, the compliance was not aware of, what about when people are trying to use some of those prohibit channels, you know, even though maybe your company actually couldn’t figure out maybe, you know, some sort of chats or like the mobile in a chat that you just couldn’t really capture. I think the really important thing is also to look at and then ask if you have a process to monitor those instances, right? You don’t know what you don’t know, but you can’t say, I don’t know, I think it would actually really make a strong case with regulators that you do have a robust process in place to to catch and capture those instances. Thank you, Rico. Just a reminder to everyone, anyone with any questions, please feel free ask them away in the Q and A. What does GST stand for? No, I’m just kidding, but actually it’s very funny. I remember my father like a few years ago asking like, wait, How does WhatsApp Word? When do you send a voice message? And when do you type? I’m thinking, I don’t know, we just do what you Right? So like definitely the way people behave in its behavior the way we choose to behave across different channels are different and there are subtleties to it. And like you said, there are risks hiding in different ways that we communicate, emojis being one of them. And I really appreciate you brought up that Canadian core decision because I think it really speaks to how archiving monitoring have come a long way from just saving documents in the storage hall somewhere, you know, and email down in the on prem archive. Like it’s so much more than that. I mean, we’re talking about like a current way of communicating with each other has evolved so much and some of the other approaches to surveillance just aren’t sophisticated enough to really capture what’s going on in these conversations unintended I think actually. So at the end of the day we know regulators are now scrutinizing how firms are monitoring these conversations and what they’re doing to gain insight and risks potentially hiding there. In our report we found, so sixty four percent of respondents said that their biggest concerns were regulatory audits. Riego. What about internal systems? Aren’t they there to protect firms from these kinds of fines and being worried about audits and all that? Yeah. Sure. Just to touch upon the sixty four percent of regulatory audits, I think the second was fines, thirty four percent I mean, when you hear about over two billion fines in I do think it’s actually impossible not to worry about those regulatory audits and fines. So, I do think that we should definitely acknowledge that. But like you said, ideally, I think you do wanna have internal strategy to avoid, you know, those regulatory fines. Right? So there are, you know, a lot of different classic internal controls, such as training is definitely important. You have to remind you of people, and then have to have a training. You have to have a look and to really show that you did the training. You’re doing a test stations. I’m sure you’re doing that, but you can assess stations that people are not using any prohibited channels. But as we talked about some of the provision, it’s really no longer good enough. So you have to make sure that you have some capturing process, monitoring process, So, hopefully those things look really like dulce the bullet of those regulatory odds, but I think the kind of critical practice, though, all the firms need to perform and need to do here is you know, what we wanna call mobile assessment. You know, you wanna look at what are some of, like, the possible channels. You need to really look at geographically or you need to look at your business. What are some of the possible channels that are really actually used what are the ones that we need to really capture, of data do we need to capture? And how do you actually also ingest and provision And then also, device is also something that comes up a lot, right? Like, when we talk about these things. So you do want to look at you know, are you actually using the corporate device, or people still using bring your own device? Because there are different associated risks. I think that’s depending on the device, so you also wanna look at those, and let’s say that you are still on the bring your own device. You like how are you mitigating those risks. So, definitely wanna do those assessments, I think, internally. But, you know, like, by now, hopefully, everyone has kind of like being on top of it, have done those assessments. But if not, I believe, like, those are definitely, like, some of the stuff. You definitely wanna take before, you know, regulator knocks on the door. It’s always better to be more proactive rather than like waiting for someone else to visit, or if it’s, again, like, internally that you find some of the issue, that’s great whether if it’s internal or or any of the internal control and risk that you have. Thank you, Rego, and I think that point of becoming proactive is is very much the story here. We’re talking about, you know, two point one billion reasons to become proactive and not just wait for someone to knock granddaughter and and tell you what you’re doing wrong. Manuj, would you like to respond to Rieko’s answers over there? Yeah, I mean it’s a, it’s an important area about regulators and how, you know, how that impacts. Right? So and also some of the key points, Rico, touched on in the previous question about multichannel and how do you make sure that people use the approved channel, because there’s always another channel that they can, you know, bypass and go. So how do you control that? And that ties back to you know, corporate device versus being your own device. So there there are platforms today available like like DeepX for ten, and shield platforms, which can help customer to really kind of bring those channels as an official communication without leaving any back door for people who use it. So I think that’s that’s a very, very important point. And And when you when you talk about corporate device versus, you know, the bring your own device, from the regular point of view, I think if you have a corporate device that requires a lot of a lot of challenges, but we also see that, you know, regulators are now getting into individual level, not just the organization level. So good example was, I think, in May, June, two months ago, I think, find two individuals. Ten k, fifteen k, suspended, you know, for for many months for for, you know, complying to some of these, these regulations, So, I think, regulators regulators are getting stricter and and much more stringent, and and it is very important that organization start to look at this much more deeper, and it is not the situation that you don’t have a solution. I think you have a solution. Now, I think in a good place to really look at how to really bring these channels into the proper compliance fold. Thank you, and I think that actually speaks to one of the questions came through in the Q and A, when it comes to like all these regulations and what’s coming up next and the regulars aren’t going to tell you what’s coming up next because that’s piece of purpose regulation. The question I think becomes like you know, I made Rico you can answer this first. What is the next what’s app? What is the next points of focus that you think regulators are going to be pointing to and saying why aren’t you, you need to Yeah. I think we actually start to hear a lot about voice to balance recently. The I think the concept of, like, this balance is really not that new, But what we hear about in the voice surveillance space is kind of like the concern of the sample fuchs you know, I think that there are still a lot of firms that are doing some of the sample reviews because it’s possible, you know, comparing to, let’s say, you know, maybe communications. It might be a little trickier to capture. It might be trickier to kind of really identify those suspicious conversions. So, I do think that there are still some that are doing a sample review as opposed to like usual, sort of like one hundred percent overview, if you will. But, like, there are some concerns that are raised recently because of the kind of recent fines with the inter brokers. And, you know, they were kind of doing the exercise with a sample review of, just like picking and looking at conversations that really didn’t catch sure any of the, kind of, like, the conduct issues, market conduct, employee conduct that way. So, I think that we actually start to hear quite a bit. And then in the voice in the same sort of the conversation that we also hear about the transcript accuracy. You know, it seems like it still is quite a bit of a challenge with some of the solutions and firms. Who are already monitoring the boys. So I think that they are still really looking to see if there are solutions that has, like, better, like, accuracy in terms of, like, transcriptions. I think another one that we actually hear is, like, the Zoom, right? Like, the video polls as we are actually doing this. The question always is, you know, do we need to capture? Is there any requirement, is there any, like, sort of solution that we can actually capture all these, like, Zoom, all vehicles? So, I think that’s also gonna be sort of like the next one, is going to come up. I don’t know what your thoughts are. That is. Yeah. Now I I I agree with Rico. I think language barriers and transcription is definitely one of the top asked how many customers we are seeing that and especially social messaging is bringing people together It’s removing the barriers of boundaries and languages. I think it’s quite natural, you know, area where we see that it’s, it’ll pay a key role. And the second area where I think from from my point of view, with multi channels, and it is more more at the, you know, at the cultural and applying preference where they they have a choice to, you know, to choose a channel how they wanna communicate with the business. Consolidation of all these channels coming into one probably would be the next step is what we see. I think Rico mentioned about voice as well, we start to see the single identity is going to be the key driver in the market. So, what does it mean single entry? So I found the investment adviser, so I’ll probably will have it one number. Where they can literally tell the clients that you choose how you wanna contact me. You can call me on the number, you can what’s up me, you can iMessage me, you can line, you know, any channel that you choose, and you can contact me. So I think that is what we see that how this space is is going to evolve. I think solutions like leap expert already deploys in all of those kind of solutions. Of course with shield coming in. And as a, you know, as a way to meet the compliance requirement end to end, in in a in a in a single platform. I think that is where I see the, you know, the trend is gonna go. And it will make compliance seems like much much easier. So today, I’m not sure how many platform they’re gonna go and find, you know, to make sure that it’s compliant. So it’s all gonna get consolidated to single platforms. So just with one platform, they can look at all the channels. You know, from the compliance point of view, from the employee point of view, it brings a lot of, you know, kind of ease of engaging deadlines. So I think that is what I see, you know, how it’s gonna evolve. I think it will bring a lot more value. To the business? Yeah, I think that’s some really good points both of you sharing there and especially like the whole end to end part is becoming a much bigger issues. It’s capture, it’s archiving, it’s retention policies, it’s, you know, data sovereignty and of course, and I’ll actually segue directly into the Q and A. One of the questions just came in. How do you actually monitor all this stuff. I mean, we’re not just talking more, we’re talking mountains and mountains and mountains more. And like we said before, it’s it’s even harder to analyze this new data coming in. So the actual question asked was, do you think generative AI may help to identify the suspicious message or messages more accurately. Reiko, do you want to speak to that? You’re on mute. Thank you. Yeah. Sure. Yeah. I mean, at least it was like the first time I always get this you’re on mute all the time. Yeah, I think the answer is definitely yes. There are a lot of, you know, I think researches that are being done right now, by I think a lot of people where if it’s actually going to be accurate, And, you know, I think you do have to kinda, again, think about what we sort of talked about with the capturing tool, like a lot of what you also hear about the data privacy, securities. Those things I think that people definitely don’t need to really kind of bit through, look at it. But having said, in general, from sort of like a lot of the resources that I think that we’ve all seen, it is kind of like quite remarkable. And, you know, a lot of technology should adapt that to really kind of answer some of the questions and some of the concerns that you have, well, obviously not taking the face value of what they said and say, yep, this is answer, right? You don’t ever want to kind of take whatever that is being produced, to say, here is the answer, or here’s the result, or here is our finding. But I do think that, I mean, it is quite powerful. If people have never, I mean, I’m sure by now everyone really tried, like all sorts of different things, but it is definitely quite powerful even in these, like, risk and compliance space to, I think, really leverage. So, it’s a shame, like, if people are not really thinking about it yet, I think that’s definitely something that would come in in our of vendor space, but also within the firm itself that I think a lot of them are actually looking at that. Thank you, Rico. Manuj, I think you can take this one. And so the question is what are some of the key factors that people are looking for when selecting a mobile messaging compliance solution. I’m sure you get that question a lot. Yeah. Yeah. Yeah. No. I think it’s a good question by the way. I’ll look at, as I as I was replying to the earlier point, so the multichannel support is what is top of the mind, because if you are you know, a business supporting your clients beyond one location, which I think most of the business are today. You have to have a multichannel support. So there’s no way you can set away. I’m going to just deal with one, that means you’re gonna lose out the clients. Who are not really, you know, using the other channels, or the channel that you support. And then people find a way to start using that, in a noncompliant way. So I think that’ll be a challenge. So we see that multichannel support is will will continue to be the key factors what, and we have seen this in many, many financial institutions that, you know, that we are seeing. And top of that, I think one of the survey, we also ask question about how to deal with the data, and a lot of questions about a lot of findings about people are, you know, certainly want to integrate the start on-site with the CRM and other workflows and so forth. And we start to see those kind of requirements also will, you know, will start to play a role in deciding these these platforms, because social messages have lot of capabilities that you can integrate within within your your business. And when you integrate parliament, system, so you have to have make sure that this platform complies your internal guideline security, GDPR, whole lot of tech security, you know, your your data leakage prevention. So there are so many aspects that you have to look at when you reply, when you use this platform as a client facing tool. So I think these are the very common use cases we see these days. I think I think these are the key areas where we see in the key factors where in switches are looking when they select the tools. Thank you, Manoj. This next question, I think this is going actually also for Riego. How do financial institutions address the challenges of data overload and actually analyze the data? I’m guessing data overload here is kind of what I was referencing before of like these like mountains of data and getting ahead of, I like to call this the avalanche of data because because it keeps going. It’s not going to stop. So what’s the best way of doing it? And maybe this speaks to some of the things you were talking before about becoming proactive like this you just can’t stay, you know, in the defensive stance anymore. Anyways, but what what do you think? Oh, manually call me through one by one is what I was gonna say, but Yeah, just I think that I was just gonna I do wanna use the word AI, I think, just the word of the day, right? I think that you just can’t have a conversation without hearing the word, So, you know, any of, like, at events like data analytics techniques, so, you know, whether if that’s artificial intelligence just kind of like the larger pool, that you use like machine learning, generative AI, I do think that it’s a big item where you to also collaborate, again, it’s a matter whether if it’s internal, you have like a really brilliant data scientist who actually it’s dedicated to look at all the different parts of the data. You do have to really leverage the data scientists internally, and then maybe innovation is really not investing or maybe your size wise you don’t have data science that’s dedicated maybe more for the, you know, risking compliance. They’re, like, really looking at more of, like, the front desk stuff. Then you might want to again collaborate with the technology provider, but I think the key is to really address those challenges in like the smarter way rather than looking at one by one as we said that it’s just really not possible anymore. The data is just now becoming, like, larger and larger as we speak, you know, share sides also, like, you know, these, like, Zoom calls that the volume is massive, and then what we are actually speaking on all these, you know, like a different forms. It’s like massive. So, I don’t think that we can just really kind of sit back and relax and, you know, just like hope whatever that you sort of happened to find is good enough. I think going back to again the regulator’s point, They also do know that there are different mechanisms, different solutions that are now out there, So they’re not going to be happy, you know, if you say, oh, you know, we’re kind of random sampling. We’re just trying our best because we don’t know, again, the unknown risk. But if you actually have a much smarter way to look at those things, and be more proactive, then I think that’s really sort of like the key here. Thank you. And I think that where there’s strategy. I mean, to do what we’ve been doing was one strategy. You need a different strategy, whatever it is and I think you raised all the points of what’s going on around the industry and being used in the industry at scale and it really is incredible what people are accomplishing, so thank you for that. I have one, here’s another question just came in. Are you able to analyze the video itself, or are you just analyzing the audio transcript? Manuj, you want to take it? Yeah. I mean, there are many tools available to do the, you know, audio and and video transcript. Absolutely possible. Yes. So, I mean, on top of that, I just wanna kinda touch on just a couple of points, Rick was was talking about the data, I think audio video, you know, data also goes into that, in fact, is these are the datas while we know it is a is a GDPR compliant for some data, but on the same, on the same, on the other hand, just a lot of good information and good wealth of information to look at it, and learn from it and increase client engagement. And and we are seeing clients start to use this data even to, you know, look back how best to engage with clients, what are the challenges they’re having, where they can improve. So I think having the right tool, and I agree with Raco, to analyze that data whether it is genetic AI or any other tools to really stay in top of it and making use of that in a timely fashion, before it’s not too late, and then it just becomes some of the data sitting in the back backyard. I think it’s super important. So I think that’s what I see from the data, how do you invite data point of view. Yeah, thank you, Anuj. And I think I think also like Gardner just put out a hype cycle report that actually introduced a new category called digital communications governance. That was previously enterprise information archiving and I think part of the story is exactly what, you know, what we’ve been really talking about and all the questions that have been coming in, is archiving is just where you put the data, it’s just storage. It’s not really the real challenge today. The challenge today is going to be how do we access data to be able to put in an archive? How do you how do you analyze that data? And I’ll take one more question before we wrap up. This question here is what is the challenge for bank, what is the challenge for banks I guess the banks may encounter when they want to adopt messaging compliance platforms on top of their existing DLP policy. Anyone wanna take that? I can I can yeah? Look. I mean, the the DLP policy has been existed for very long long time. Any provider coming to these spaces, you should be able to appreciate what the banks already in place some of their GLP policies, and find a way to inherit that in the new channels. So I think that’s that’s the common trend, what we say, because no banks wants to rebuild new deal people. Is it just because you went with a new channel? So I think most of the product or solution does support. So, you know, I think I think that’s that’s what we see in the trend. So I do not personally see any major challenges so far the way we are dealing with. I I mean, the context of the question, so I kind of assume that these are a concern that banks should have and they want to adopt the existing, I think my answer should be no. There are a lot of tools available, where the new platform can can just integrate with existing DLP systems and just start using it. Yeah, and I think there’s also another side to DLP which is more in the like like MMPI leakage like someone who’s not supposed to talk to someone else, people at different list groups, and that data being shared whether intentionally or not, and to be able to get insights from this, from the data that we’re already really already collecting and we’re already analyzing it to be able to get even more insights into this, more and more. So, yeah, I think that’s a great answer there. And and you should be able to stop it, not just allowing it to go. So I think that’s the capability of what people look. So it’s already echo gone. No, no, sorry. So, on the, you know, kind of inside of trading or kind of data leakage, especially MMPI side, I think it’s true that, like, we are actually starting to see more, more, in terms of, like, the data integration, data collaboration. Right? So Again, we were talking about a lot of, let’s say, in a different data types like e communication voice or, you know, iMessage or like WhatsApp, that’s one thing, but now, again, because we’re talking about data, there are also kind of different ways that you can actually also look at and integrate data, so there’s a deal list, let’s say, in the control room that they have there are ways to actually, like, kind of look at that, and then look at communications. And then you can say, if there are certain sort of, like, deals talk about outside of like the people that who should know about the deals that gets flagged. So I think now that many data points exist and because we can also integrate and combine. I think it’s just really a now, a matter of, and I should say, imagination. But matter of kind of thought leadership to really think about what do we want to capture, what do we want to cover in terms of the risk And then, you know, if you actually share that, I’m sure, you know, someone nowadays can come up with the solution. So, It’s an exciting time that we don’t have to just kind of sit back and worry, you know, what if those situations there are different, like, sort of means and, you know, the methods and solutions that could be proactive. So, I think it’s just a matter of kind of idea together, and then generally what are the sort of outcomes that you really want to see. Thank you. I think just wrapping up, I think one of the perspectives that I kind of took after going through the survey answer is really like digging through and analyzing the data, is that just, you know, we’ve been, we’ve been, we’ve known about the complexity of electron communications data for some time. I mean, it’s the data types are obviously, you know, all over the place, It’s unstructured data by definition, so being able to even look at it and get some sort of answer out of it is obviously super challenging. But we’ve come a long way from just storing papers and documents, you know, and archives and storing emails. We’re so much beyond it, but it’s kind of like regulators and internal risk teams have kind of been taking this defensive approach over the years like after two thousand and eight and then after the last couple of years trying to say, okay, well, what do we do? How do we react? Okay. So let’s start requiring all electronic communications to be to be surveilled and let’s add, you know, dot frank and that’s, you know, for supervision like we There’s all kinds of of different movements and motions to try to rain in what’s going on. And we’ve reached — we’ve reached a tipping point. I mean, that’s what that’s what all these fines were about. It’s you can no longer just ban things that you know people are using. It’s not working. Maybe in the past you were able to get away with it, but now but you can’t. We see the people are using it. People are communicating this way. And in fact, just pointing to the survey results, the top three channels that people where the respondents said that we are either currently capturing or are going to be capturing very soon and I think like one hundred percent of them said WhatsApp was going to be one of them. It was like it was WhatsApp. It was iMessage and and I think SMS. And when you think about it, what what do they all have in common is or phone number. They’re all tied to your phones. So the way we communicate, the way we talk is not just picking up the phone. It’s using our phones core functionality, which is so much different than it used to be. So today, as we’ve talked about, it’s much more about how do you take a proactive stance How do you get ahead of risk? And that’s why I think it was really important that, you know, shield and lead expert, you know, we just naturally we’re in touch with each other about the subject this whole time and saying hey, I think it’s time that we actually get these answers and understand directly from these compliance professionals. What it is, what is it that’s challenging them? Why like are you still going to try to band this or not? And we see the confidence just just isn’t there anymore. So change is coming, if it hasn’t yet, Change happened slow as Enrique pointed out, things take time, education is a strong piece getting used to new technology, new realities, new challenges, new user experiences, this just it all comes with the territory and we’re going to get there and a lot of people have already gone there. I’m sure you know Manuj, you could speak also from lead back but she was talking to lots of customers about this. This is very much happening. And so just to to wrap up, I just wanted to say a couple things about Lead expert and shield. Elite expert communications platform enables captures and manages business communications conducted over consumer messaging applications, voice channels, it enables enterprises to achieve regulatory compliance and meet strict governance policies through its comprehensive data record keeping and unrivaled data security and control capabilities. Users benefit from choosing the right communication channel for best sufficiency and client satisfaction, while meeting these enterprise compliance governance and security needs. And I can say from the field’s perspective, that is definitely definitely a broad range of challenges that are very difficult to get ahead of. So Elite expert is definitely one of you know, one of the leaders in this and definitely worth talking to. Just a quick word about shield. The shield platform is built with modern architecture, designed to deliver actionable insights about risk to stakeholders throughout your organization. It’s engineered to adapt to the fast pace of technology, ensuring you’re always ahead of the curve. We invite you to learn more by visiting our website or reaching out to our team of experts. Thank you, Reeco, and Manuj for this really great conversation today. It’s awesome. And thank you everyone for joining us. Have a great day. Thank you, everyone. Thank you, and bye, everyone.