Leda is the CEO of 11:FS Foundry and Chief of Staff for 11:FS. She has spent almost two decades in banking IT, working on transformation programmes and innovation initiatives. She is a renowned speaker, writer and academic in banking and fintech, and an expert in digital disruption, strategy and execution in financial technology. She heads up the leadership team at 11:FS and is responsible for all revenue generating businesses for the firm. She’s the spearhead of digital fintech platform 11:FS Foundry and works to develop innovative service propositions for clients across the globe.